TargetRiver
Full-service performance agency · 2.5-year engagement
TargetRiver needed a delivery partner who could run an entire service stack under their brand — not just one channel — without their clients ever sensing a handoff. The risk wasn't capacity; it was continuity. Any visible seam in delivery would put long-tenured client relationships at risk.
YourCRO has run Google Ads, Meta Ads, analytics and dashboarding, SEO, social content and management, and web development for TargetRiver clients since 2023. Reporting cadence, communication style, and dashboard branding all stayed inside the TargetRiver system. Account managers on TR's side remained the single point of client contact throughout.
The partnership is now in its third year, with client churn tracking to TargetRiver's normal portfolio baseline — meaning the white-label transition introduced no detectable delivery risk.
